Thank you to Cellr for featuring our winemaker in their Humans of Wine Blog!
“LOWELLVILLE, Ohio –
Marisa Sergi has become almost the poster-child for entrepreneurship in the Valley, and her RedHead Wine brand is expanding its reach yet again.
She’s only 25 but has big plans for what’s next.
Whether it’s putting in the work at her family’s winery or showing off her own brand on social media, Sergi is always pushing toward what’s next.
“My goal is really simple. As long as you’re moving forward; it could be baby steps, it could be big steps, it’s something that I want to strive for,” said Sergi.
She created RedHead Wine at 19-years-old while she was still an undergrad at Cornell and it’s been a steady climb ever since, especially after Walmart started carrying one of her varieties.
“Sometimes I feel like it’s not even real because it’s a dream come true,” said Sergi. “I’ve been able to survive my year and a half test market with Walmart with RedHead red blend.”
Now, Walmart is adding two more of her wines; the RedHead Rose’ and Purple Rain concord, this one under her family’s L’uva Bella label.
“We are so excited to be able to share our wines beyond Youngstown,” said Marisa’s mom, Ruth Sergi, who owns L’uva Bella Winery and Bistro in Lowellville. “We hope that we will attract out of towners to come visit us.”
Everything is made at the warehouse at L’uva Bella. It is always a busy place, and that is only going to increase down the road.
“The more we grow, the more people we could hire locally,” said Marisa Sergi.
The plan is to double or even triple the warehouse space in 2020, another part of the steady march forward for the 25-year old entrepreneur in an industry where that age-range is the exception, not the norm.
“It’s all about the mindset,” said Sergi. “You could be 40-years-old, you could be 21-years-old. It doesn’t matter. As long as you have the determination and you put in the hard work, you could be successful at any point in your life.”
That point of view and this success are two of the reasons she’s become a hot commodity when it comes to speaking engagements. She’ll be a featured speaker at the Walmart home office in June along with the SkySprout Summit in July.
“Everything’s coming together. I still feel like it’s too good to be true. Sometimes you only dream about opportunities like this, but when it’s handed to you, it’s just one of those moments where you need to take a deep breath and appreciate every moment,” said Sergi.
Which in her case means taking a moment to stop and smell the Rose’.
You can learn more about Sergi and RedHead Wine on the company’s website, or follow along on social media.”
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